Growth Marketing is a marketing methodology where you use the data you generated to constantly attract new customers to your business, generate lasting relationships with them and drive growth through digital marketing strategies, organic Google tools and strategic ad campaigns for your brand.
The main difference between the traditional marketing we already know and growth marketing is that the first one focuses mainly on attracting new customers (converting leads to customers quickly), and the second one, in addition to attracting customers, seeks to retain them in the funnel and create more lasting relationships with them, resulting in long-term sustainable growth.
Growth marketing is based on data and uses it to experiment with different channels and marketing strategies frequently, not to get everyone to know your company, but to get the right people to know your company.
Initial stage to evaluate the company's digital presence, integrate the main Google tools, analyze keywords, establish strategies for organic positioning, SEO, Ads campaigns and performance monitoring.
Recurrent plan to provide support in the execution, monitoring and continuous optimization of organic positioning strategies, relevant content generation, competition, Ads performance and to complement the presence with social networks.
Google Ads Strategy
Execution of SEO plan